Social Media’s Influence on Hotels Set to Increase

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Social media is set to have a big influence on hoteliers with one in three (34.8%) pledging the biggest increase in their marketing spend in the area. One in five (21%) plan the biggest increase in their marketing budget in GDS advertising and mobile with almost a fifth (18.8%) opting to put the largest increase […]

How Tech and Social Media Are Changing Travel – Infographics

How Tech and Social Media Are Changing Travel – Infographics

From mobile apps to deal sites, people use technology more than ever to help find places to go. Technology also helps vacationers enjoy themselves after they reach their destinations. But just how much is technology changing the way we travel? Nearly one-third of social media users have used a mobile app to find good prices for flights […]

Hostel Boom Follows Social Media Model

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Travellers probably know that hostels can save you a bunch of bucks in super-expensive Europe. But hostel stays can save lots of money in Asia, too. Or Mexico. And these are not your parents’ hostels. Some now rival boutique hotels for style and atmosphere. They aren’t just for kids anymore, either. Though still in their infancy in the […]

Online Travel Barometer – Infographic

The affiliate marketing network, has put together this infographic on the latest online travel trends, highlighting where, when and why online holiday purchases are being made. Few data facts: 57% purchase holidays online; 46% review hotels; and 39% usually post travel experience on social channels. Source  

Cape Town targets youth travelers

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Cape Town Tourism, Wesgro, and the City of Cape Town have returned from travel trade expo and conference, ITB Berlin, after successful meetings with airlines, the travel trade, media, travel bloggers, and platforms like Facebook and Tripadvisor. Airlines are reporting a positive take-up of flights to Cape Town and extra flights may be made available […]

This Is a Hostel?

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Via New York Times: Grupo Habita, the Mexico City-based team behind the upscale Hôtel Americano in New York, is known for taking an unconventional approach to hospitality. Still, its latest property — Downtown Mexico, a hotel within a 17th-century palace in the Centro Histórico district of Mexico City — houses a bit of a surprise: […]

How do global travellers use mobile phones to make decisions? – Infographic

Mobile phones and smart devices are no longer the stereotypical symbols of mobile communication – But, they are more a decision-making device while on the move. No other industry is as tightly coupled with the smart devices as the Travel & Tourism industry. Travellers are in constant need of updated information regarding lodging, flight / train […]

Stop the presses, Facebook is down!

For those of you still recovering from the shock of Monday’s Gmail outage, there may be even worse news — Facebook appears to be down for some users, and lacking images for others. The social network’s Domain Name System servers are not directing folks to its site, causing it to appear as if the network […]

25% Of Small Businesses Spend 6-10 Hours Per Week On Social Media- Infographic

Social media is the new way of doing business and a new infographic from VerticalResponse reveals just how much time small businesses spend on social networks, including other insightful details. When it comes to how much time small businesses spend on social media, 43 percent spend six or more hours per week, 25 percent spend […]

Tripadvisor Directly Affects Rates, Occupancy & RevPar

Professor Kris Anderson from Cornell University in his recent white paper ‘The Impact of Social Media on Lodging Performance’ demonstrated that online guest satisfaction has a direct impact not only on occupancy but also on RevPar and rates.The study is performed by The Center of Hospitality Research in partnership with ReviewPro, STR Global, and Travelocity; […]

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