14 Digital Marketing Trends for Hotels in 2014 – Infographic

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In the travel & hospitality sphere, it’s always insightful to take a closer look at how hotels embrace new technologies and face upcoming challenges. The folks at NetAffinity came up with this nifty infographic that paints a pretty good picture of digital marketing trends hotel marketers can expect to deal with in 2014, if they […]

15 Countries with Biggest Gains in Tourism Receipts in 2013

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Thailand experienced the greatest growth in tourism receipts, or money spent by international tourists, of any country in 2013. Thailand’s tourism receipts grew 27.5 percent, according to provisional statistics released in the United Nations World Tourism Organization‘s 2013 Tourism Barometer. Thailand also posted significant gains in tourism receipts in 2012. Despite its rapid growth, it made […]

An open letter from millennials to hotels

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Dear Hotels: As a member of the Millennial generation, I admit I don’t see what’s wrong with eating brunch at 3 PM, or taking selfies, or abbreviating words that are already short enough. But most of all, I don’t see what’s wrong with having zero patience for websites that don’t load instantly or function properly on […]

14 Global Trends That Will Define Travel in 2014

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2013 was a year of big stories in travel, and we brought you all of the important ones. But what will drive the world’s largest industry in 2014? How will the megatrends in travel intersect with the ground realities of economies-in-upheaval and technological changes? At the start of 2013, we connected the dots to bring you the […]

Distribution in 2014: The battle for direct sales!

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It is time to ask ourselves the annual question, what’s new? How do we have to adjust our strategies to safeguard and enhance profitability? How can we enhance and expand our online presence, reach and exposure? It seems hoteliers are getting savvier and are more than ever ready to go to war and take what is […]

Mobile Bookings to Comprise One Fifth of European Online Travel Market by 2015

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Europe’s travel market is forging ahead with renewed vigor as the region’s travel bookings reach record highs. According to an upcoming PhoCusWright European and Global Edition report, total European gross travel bookings surpassed their pre-recession peak in 2012 and are projected to hit a record €251.4 billion in 2013. Despite mixed economic conditions across European markets, the region as a […]

TripAdvisor urged to create new channel dedicated to hostels

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Excerpt from Tnooz As TripAdvisor attempts to position itself at the centre of the online world, one group of accommodation owners is not impressed at being sidelined. Given that the global hostel industry is estimated to be growing at a rate of some 37% over the past decade and is now a $34 billion industry, Mor argues, […]

Why hotel brands should care cbout Airbnb’s disruption

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Recently, Airbnb has released some super cool stats that prove what I have always believed: they are changing the hospitality business. • They created $632 million in economic activity just in New York in one year, and they supported 4,580 jobs throughout the five boroughs. • They have 500,000 properties worldwide. • They have found accommodation […]

Hotels faced with new challenges as average age of guest drops

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U.S. leisure travelers who book hotel rooms online are increasingly younger, armed with smartphones and tablets, and show less brand loyalty in their lodging choices, according to a new study conducted by Adara, the travel industry’s leader in big data, and Hudson Crossing travel industry analyst Henry Harteveldt. “Who’s Sleeping with You? A Detailed Look Into […]

Hotel brands embrace the concept of TrevPAR

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The concept of TrevPAR, or Total Revenue Per Available Room, is a further extension to the industry established metric of RevPAR. Not only is it helpful in reviewing and analysing historical and forecasted total revenue streams, it also signals that hoteliers are warming up to the opportunities presented by ancillary revenue streams that airlines have […]

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